Accountancy Marketing Blog

We need to talk about mobile…

Why is mobile web so important? There are now over 30 million smartphones in the UK and an estimated 10 million iPads and similar tablet devices. Some of our client websites now have over 40% of visitors using mobile devices. Do you know how many visitors used mobile devices on your website last month? If...

Categories: Recruitment, News, Mobile Web, Legal, Accountancy

Added on 19/7/2013
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Nobody’s winning any business on social media… are they?

A lot has been talked about social media in professional services over the last 2 years. And while we’re far from being social media evangelists, realityhouse has been contributing to that conversation. After all we have trained over 7000 fee earners during that period on the use of LinkedIn, Blogging and Twitter. So now the...

Categories: Social Media, News, Legal, Accountancy

Added on 25/6/2013
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Wake up to webinar training

Marc Powell, MD of Emailogic gives his view of the benefits of a well run webinar – particularly for training… Firms with multiple offices are turning to virtual technologies to deliver internal training. Significant savings in time and travel expenses coupled with the potent reality that webinar training is stable, inexpensive, powerful and accessible, makes...

Categories: News, Legal, Accountancy

Added on 10/6/2013
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LinkedIn – new upgrades mean it’s time to revisit your profile

In early May LinkedIn rolled out its latest set of updates and these continue the company’s push to move from simply being the perfect place to list your online CV to being a full online networking site for business. The company’s main goal for these upgrades appears to be to persuade visitors to spend more...

Categories: Recruitment, News, Legal, Accountancy

Added on 10/6/2013
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Eight blogging tips every marketing manager must read

As I went around the room, every single person confessed to being worried about how much time their new blog was going to take. Time which they didn’t have. Whilst they wanted a blog for their part of the practice, they wanted to do it well. However they were worried that it would only be...

Categories: Recruitment, News, Legal, Accountancy

Added on 30/5/2013
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One billion websites… how does yours measure up?

Netcraft recently announced that there are now 1 billion websites around the world – and yours is one of them. But how does it measure up? Is it any good? And how can you tell? Here are three quick questions from realityhouse to get you thinking… What is your website for? Your site could be...

Categories: Recruitment, News, Legal, Accountancy

Added on 30/5/2013
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Are you broadcasting on twitter and waiting for clients to arrive at your doorstep?

Heather Townsend gives her view on the perils of using social media as simply a broadcasting tool… You’ve been to a social media workshop. You’ve given the go-ahead to your marketing manager to ‘go for it’ with social media. So you or they purchase the obligatory hootsuite subscription. Then you get really excited because you...

Categories: Recruitment, News, Legal, Accountancy

Added on 29/5/2013
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7 rules of effective marketing for accountants

Read on to find out the 7 rules of effective marketing for accountants and accountancy firms

Categories: News, Marketing & Sales, Accountancy

Added on 10/4/2013
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11 reasons why accountants should not use social media…

Find out the 11 reasons why accountants should not use social media

Categories: News, Marketing & Sales, Accountancy

Added on 10/4/2013
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Branding – three videos that will help…

Recently a client asked me if I knew of any videos that he could show his team to explain how branding works – particularly in a professional services context. Good question. I had a quick look at YouTube and came up with these three – do you know of any others? If so, let me...

Categories: Recruitment, News, Legal, Branding, Accountancy

Added on 10/4/2013
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